Starting a Freelance Business: Checklist for New Freelancers

Starting a freelance business is an exciting journey, but it can be overwhelming to make sure you’re on the right track. Here’s a checklist to guide you through the process of setting up your freelance business effectively:

Business Planning & Setup

Define your niche

What services will you offer, and who is your target audience?

Write a business plan

Outline your goals, target market, pricing structure, and a basic financial plan.

Choose a business name

Make sure the name is unique and aligns with your brand. Check for domain availability if you plan to have a website.

Decide on your business structure

Choose whether you want to operate as a sole proprietorship, LLC, or another business structure. (An LLC offers liability protection, while a sole proprietorship is simpler but doesn't offer liability protection.)

Legal & Tax Considerations

Register your business

Depending on your location and business structure, you may need to register your business with your state or local government.

Obtain an Employer Identification Number (EIN)

This is like a Social Security Number for your business, and it's required if you plan to hire employees or form an LLC.

Get the necessary licenses and permits

Depending on your services and location, you may need business licenses or professional permits.

Consider business insurance

If applicable, look into general liability insurance or professional liability insurance to protect yourself.

Understand your tax obligations

  • Set aside money for self-employment taxes (FICA: Social Security and Medicare).
  • Make quarterly estimated tax payments to the IRS.
  • Keep track of all business-related expenses for tax deductions.

Financial Setup

Open a separate business bank account

Keep your business income and expenses separate from your personal finances.

Set up accounting and bookkeeping

Decide if you’ll manage your own books or hire a bookkeeper. You’ll need a system to track your income, expenses, and profits

Use invoicing software

Consider using tools like QuickBooks, FreshBooks, or Wave to send professional invoices and track payments.

Consider using tools like QuickBooks, FreshBooks, or Wave to send professional invoices and track payments.

Research industry standards and decide on hourly rates, per-project pricing, or retainer agreements.

Contracts & Client Management

Create standard contracts

Outline the terms and conditions of your services, payment structure, deadlines, and intellectual property rights. Using clear contracts will help protect both you and your clients.

Decide on your payment terms

Will you require a deposit upfront? What’s your policy for late payments? Will you accept credit cards, checks, or bank transfers?

Set up a client management system

Use tools like Trello, Asana, or Monday.com to manage client projects, deadlines, and tasks. You can also use client portals if you want to share documents and keep communication organized.